“They got cars, designer bags, designer belts, designer sneakers. “You going to see a lot of flossing - a lot of young kids, they look rich,” he said of the Brooklyn neighborhood where he spent much of his childhood, the child of Panamanian and Jamaican parents. “My sound has more of a bounce to it.” Pop Smoke, who has a disarmingly gravelly tone, “has the right flow for both,” 808MeloBeats said.Īfter securing a couple of outfits at Patron of the New, Pop Smoke (born Bashar Jackson) slipped behind the wheel of his navy Range Rover for a drive out to Canarsie. Then, within the space of a couple of weeks in August, Nicki Minaj appeared on a remix of “Welcome to the Party,” as did French Montana and the British grime star Skepta.Ĩ08MeloBeats (formerly 808 Melo), who produced every song on “Meet the Woo,” is from London, and his music is dark, moody and fast. In July, he released his snarling debut EP, “Meet the Woo,” a bracing gut punch of high-tension New York rap mayhem. For Pop Smoke, 20, who hadn’t released any music publicly before last December, this summer has been an explosion.
Hip-hop is less planned than ever - songs burst into ubiquity, and careers are quickly assembled in their wake. One showed him footage of a friend doing the dance from his video for “Welcome to the Party,” a savagely intense growl that became one of hip-hop’s songs of the summer. In short order, the clerks realized who was in their Tribeca store, and played Pop Smoke’s song “Dior” over the speakers. Last month, Pop Smoke was riding around downtown Manhattan looking to get a birthday outfit for a friend who was turning 18, so he and his crew headed to Patron of the New, where garments by Dior and Amiri flow freely.
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